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The Unparalleled Power of Google Ads

In today's digital landscape, Google Ads stands as a formidable platform for businesses to achieve their advertising goals. It's not just another advertising tool; it's the gateway to unlocking immense potential. This marketing tool has the power to propel your brand to new heights of online visibility and success.

It enables businesses to promote their products or services by displaying ads within Google's search engine results pages, on the Google Display Network, on YouTube, and across various partner websites. As you embark on your Google Ads journey, you'll quickly discover a host of benefits. At AD360, we focus on four key advantages that Google Ads brings to the table.

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Comprehensive PPC Services At AD360

We are a holistic Google Ads services agency; hence, we offer all the services needed to run an effective campaign, right from campaign management to integrations.

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Campaign Management

Search, Display, Shopping, and Retargeting

Our expertise covers a wide range of ad types, from search ads that maximize visibility to compelling display ads and product-focused shopping campaigns. We're also masters of strategic retargeting to keep your audience engaged.

Optimized Ad Copy

We create ads that capture attention and resonate with your target audience, increasing click-through rates and conversions.

Bid Management

Our bid strategies are finely tuned to maximize ROI, ensuring you get the most value from your advertising spend.

Keyword Research

Extensive research ensures we target the right keywords, bringing quality traffic to your website.

Audience Segmentation

We create custom audience segments, allowing you to deliver personalized messages to different groups, increasing engagement and conversion rates.

Competitor Research

By understanding your competition, we can craft strategies that give you a competitive edge, outperforming rival businesses.

Landing Page Review and Suggestions

Your landing page is a critical component of your success. We provide insightful recommendations to optimize its performance and boost conversions.

Tracking Solutions (Audience)

We implement advanced tracking solutions to monitor your audience's behavior and preferences, enabling us to fine-tune your campaigns for maximum effectiveness.

Conversion Tracking Solutions

Our expertise in conversion tracking ensures that we measure and analyze key actions on your website, helping you understand what's driving success and where improvements are needed.

A/B testing

Through A/B testing, we refine your ad campaigns continuously, ensuring that we're always optimizing for the best-performing elements.

02

Integrations

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Merchant Center Integration (E-Commerce)

Increase your online sales with our effortless Merchant Center integration for Google Ads. Display your product catalog and pricing to attract shoppers who are most likely to buy from you.

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Google Analytics

See how your Google Ads campaigns are performing with our Google Analytics integration. Track key metrics, conversions, and other data to make informed decisions that improve your campaigns and boost ROI.

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Search Console

Integrating Google Search Console with Google Ads lets you see how your paid and organic search campaigns are working together. You can use this data to improve your ad positioning, site speed, and fix any errors.

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Zapier

Automate your Google Ads workflows by using automation to create campaigns, sync data with other apps, and trigger actions in other apps based on events in Google Ads.

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Customer Relationship Management(CRM)

Make advertising more relevant and personalized for existing customers, which will increase sales and return on investment.

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Merchant Center Integration (E-Commerce)

Boost your e-commerce sales with our seamless Merchant Center integration for your Google Ads campaign. Showcase your product inventory and pricing to drive highly-qualified traffic to your website.

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Google Analytics

Gain valuable insights into your Google Ads campaign performance with our Google Analytics integration. Monitor key metrics, track conversions, and make data-driven decisions to optimize your campaigns for maximum ROI.

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Search Console

Integrating Search Console with Google Ads allows data exchange for mapping out organic and paid keywords, site speed, errors, etc. This helps improve ad positioning.

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Zapier

Automate tasks such as creating Google Ads campaigns, syncing data between Google Ads and other apps, and triggering actions in other apps based on events in Google Ads

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Customer Relationship Management(CRM)

Help better target and personalize the advertising efforts to the existing customer base, leading to higher conversion rates and ROI.

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Consultation

Our Proven Process for Success

At AD360, we've developed a comprehensive and proven process designed to maximize the effectiveness of your Google Ads campaigns. Our 12-step approach covers every aspect of campaign management, from keyword analysis to advanced strategies like retargeting. We tailor our methods to your unique goals, ensuring that your investment in Google Ads delivers the desired results.

Keyword Analysis

Our journey begins with an in-depth analysis to identify the most potent keywords for your business.

Landing Page Review

Refine your landing pages with strategic title tags and keywords to ensure maximum impact.

Ad Copy Creation

Our experts craft ad copy infused with the right keywords to ensure your campaign's success.

Campaign Creation & Launch

Campaigns are meticulously crafted and launched to start generating results.

Tracking

We meticulously track online and offline conversions, link clicks, and form submissions to provide unparalleled insights.

Campaign Monitoring

Our team provides ongoing monitoring to maintain campaign performance at its peak.

Add New/edit Keywords

We adapt by adding or editing keywords to stay aligned with evolving market dynamics.

Negative Keywords Filter

Efficiently filter out irrelevant traffic to enhance your campaign's effectiveness.

Bidding Adjustment

Strategic bidding adjustments are made to ensure the highest return on investment.

Reporting

Receive comprehensive, regularly updated reports to track and analyze your campaign's performance.

Funnel Creation

We create effective funnels to guide potential customers seamlessly through the conversion process.

Remarketing

Leverage the power of remarketing to re-engage and convert potential customers.

Maximize Your Profits with the Power of Google Ads: Discover How Our Expert Strategies Skyrocket Your ROI!

Campaign Setup
Ad Groups and Keywords
Ad Copy
Campaign Optimizing
Ads Strategies

Setting up a Google Ads account

The first step in your journey to Google Ads success is setting up an account. This initial phase is like laying the foundation for a strong and enduring structure. At AD360, we recognize that getting this right is crucial for the success of your advertising campaigns. Hence, we navigate through the intricacies of establishing a strong Google Ads account and build a strong base from the start.

Creating a Google Ads account might seem straightforward, but it's here that you make some crucial determinations that will impact the performance and efficiency of your campaigns. Our expert guidance ensures you make well-informed decisions during the account setup process. We consider not only your immediate goals but also your long-term vision. Your account setup is the groundwork for your advertising success, and we are dedicated to building a solid foundation for your campaigns.

Remember, every business is unique, and your Google Ads account should reflect that uniqueness. AD360's experts will help you tailor your account setup to your specific needs, ensuring that you are poised for success from day one.

Setting up a Google Ads account
Ad Groups and Keywords

Keywords and ad groups

Understanding the intricacies of keywords and ad groups is akin to having a finely tuned instrument in your hands; when played correctly, it can produce harmonious results in your Google Ads campaigns. Our first priority is to focus on identifying the best keywords and themes along with the keyword intent to create ads, unraveling the key to effective targeting, relevancy, and campaign success.
Keywords are the building blocks of your Google Ads campaigns. They are the words and phrases that potential customers use when searching for products or services. Understanding and effectively using keywords is fundamental to your advertising efforts.

Writing Effective Ad Copy

In the world of Google Ads, the art of crafting compelling ad copy is like having a captivating conversation with your potential customers in a few carefully chosen words. It's a skill that requires a deep understanding of your audience, a knack for creativity, and a commitment to continual improvement. In this, we delve into the intricacies of writing effective ad copy that not only grabs attention but also drives action.
We also stay updated with the latest norms and guidelines set by Google and ensure the ad copy we create fits the rules while being compelling and engaging. While creating content for your ads, we try to understand the user’s pain points and present your product as the perfect solution.
It's your opportunity to connect with users, convey the unique value of your products or services, and entice them to take action, whether that's clicking through to your website, making a purchase, or filling out a contact form.
Writing Effective Ad Copy
Measuring and Optimizing Performance

Measuring and Optimizing Performance

In the dynamic world of digital advertising, the ability to measure and optimize performance is the compass that guides your campaign toward success. At AD360, we emphasize the significance of data-driven decision-making. As a prominent Google Ads agency, we explore the critical role of measuring and optimizing performance, providing you with insights and strategies to ensure your Google Ads campaigns continuously thrive.
Measuring performance begins with the collection and analysis of data. Every interaction, click, and conversion is a data point waiting to be harnessed.

Advanced Google Ads Strategies

While the fundamentals of Google Ads are essential, the real magic happens when you dive into the world of advanced strategies. At AD360, we recognize that harnessing the full potential of Google Ads requires a sophisticated approach that goes beyond the basics. In this section, we'll explore the realm of advanced Google Ads strategies, unveiling powerful techniques and tactics that can propel your campaigns to new heights.
One of the most potent tools in the Google Ads arsenal is retargeting, also known as remarketing. This strategy allows you to re-engage with users who have previously interacted with your website or ads. Retargeting is effective because it targets users who have already shown an interest in your products or services, making them more likely to convert.
Advanced Google Ads Strategies
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Setting up a Google Ads account

You'll start by creating a campaign, selecting your target audience and budget, and crafting ad copy and visuals. Once your campaign is live, you can track performance and make adjustments to improve results. That’s easy, right? So why hire a Google Ads service agency to do this? That’s because we’ve been doing it for so long that we know the ins and outs of G-Ads like the back of our hands. This means we know just what to keep, just what to exclude, and just what to fine-tune to edge through your competitors and reach the top. Find out what you get when you hire us in the next few sections.
Setting up a Google Ads account
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Ad Groups and Keywords

Ad Groups and Keywords
While keywords trigger your ads to appear in search results, ad groups segregate the related keywords to organize and structure your campaign. These groupings could be based on themes, product categories, etc. Why do we do this? This helps us create targeted ads that resonate with each group, resulting in higher engagement and conversions. With effective keyword and ad group management, you can increase the efficiency of your Google Ads campaign, lower costs and drive higher ROI.
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Writing Effective Ad Copy

Creating compelling ad copy is crucial for driving engagement and conversions with your Google Ads campaigns. It requires a focus on brevity, clarity, strong calls to action, and highlighting unique selling points. We do this by using action-oriented language to communicate why your business is what your target audience has been looking for. Or better yet, didn’t know they needed to make their lives easier. That is the power of good copy. Being a popular Google Ads marketing agency, we know just what converts.
Writing Effective Ad Copy
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Measuring and Optimizing Performance

Measuring and Optimizing Performance
We help you utilize the detailed analytics provided by the platform to track the performance of your Google Ads campaigns and make improvements. And then some more. Test different ad creatives to see what resonates best with your target audience. Adjust bids and budgets based on performance and target metrics such as cost per conversion or click-through rate. Regularly review and analyze data to identify areas for improvement, and make data-driven decisions to optimize your campaigns and achieve your advertising goals. We’re not the best Google Adwords advertiser for nothing.
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Advanced Google Ads Strategies

To take your Google Ads campaigns to the next level, we leverage advanced strategies like retargeting, using Google Ads scripts, and integrating with other marketing tools. Retargeting allows you to target users who have interacted with your website or ads, increasing the chances of conversion by 10x. Google Ads copy scripts allow you to automate and customize bidding, targeting, and reporting in ways that are not possible within the Google Ads interface. Integrating your Google Ads campaigns with other marketing automation tools, such as analytics and CRM platforms, provides a more holistic view of your marketing performance and allows for more effective decision-making.
Advanced Google Ads Strategies

Ready to amplify your online presence? Contact our team to get started now!

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Amplifying Your Revenue With AD360
By Harnessing the Google Ads Advantage!

At AD360, we take pride in our exceptional approach to digital advertising. Our unique advantage lies in a combination of key elements that set us apart from the competition. We are committed to going beyond the ordinary and ensuring your success with Google Ads. Here's what makes AD360 exceptional:

Expert Team with a Wealth of Experience

Our team is a collective force of experienced professionals who bring knowledge to your campaigns. With years of experience, we know what it takes to drive results.

Precision Tracking and Targeting

We employ cutting-edge targeting techniques to reach your audience with accuracy, maximizing the relevance of your ads.

Experience In Handling Various Industries

Our experience extends across diverse industries, showcasing our versatility and expertise.

Going the Extra Mile

We are dedicated to going above and beyond to ensure your success. Your goals are ours; we work tirelessly to help you achieve them.

Suite of Automated Tools

Our proprietary suite empowers us to streamline and optimize your campaigns, ensuring efficiency and effectiveness.

Case Studies

ATV Accessories- Success Story

AD360's Transformational PPC Campaign Management Services for a Prominent ATV Spare Parts Manufacturer

Window Screen- Success Story

Driving Remarkable Cost Efficiency - Transforming Google Ads for a Leading US Screen Manufacturer

Performance Report

FAQ’s

Google Ads is an online advertising platform providing targeted, measurable results, customizable ads, and scalability for businesses, enhancing brand visibility and competitive advantage.

Google Ads enhances business visibility, targeting keywords, and providing immediate results. However, strategic approach, continuous optimization, and alignment with business objectives are crucial for maximum benefits.

Google Ads costs depend on industry, goals, location, keywords, competition, and budget. Factors like keyword research, advertising goals, and campaign monitoring influence monthly costs.

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